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Channel: App Marketing Virtual Workshop (Zune) - Channel 9
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Part 1 - Get to Know Your Target Audience

Speaker: Stacey Mulcahy, Technical Evangelist, Microsoft Corp More about StaceyDetermining who your target audience is and what their needs are should be the first thing you do. In this session we will...

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Part 2 - App Store Optimization

Speaker: Chris Bernard, Partner Evangelist, Microsoft CorpMore about ChrisCongrats! Your app is written…now what? This session will uncover handy app store optimization tips and tricks to get your app...

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Part 3 - Promoting Your Published App

Speaker: Ryan Joy, Partner Evangelist, Microsoft Corp More about RyanYour app is in the Windows Store; now it’s time to get it downloaded! Aside from making your app the best it can be, we’ll discuss a...

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Part 4 - App Marketing 101: Real World Examples

 Speaker: Paul DeCarlo,Technical Evangelist, Microsoft CorpMore about PaulNot everyone has the marketing budgets of Netflix and Disney. Check out how this developer applied some basic marketing logic...

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Part 5 - App Marketing 101 Checklist & Additional Resources

Speaker: Ryan Joy, Partner Evangelist, Microsoft Corp More about RyanThe workshop comes to an end, but we leave you with a handy App Marketing 101 Checklist, as well as some additional resources to...

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